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Sexy Heidi Klum for Victoria’s Secret

When you hear of Victoria’s Secret, Heidi Klum automatically comes to mind, and we can never deny the fact that the two, Victoria’s Secret and Heidi Klum, have boosted each other’s popularity.

Brief History of Victoria’s Secret

Victoria’s Secret is the biggest name in the lingerie world offering women exquisite designs for lingerie as well as other collections like makeup, fragrances and the like. The company was started by Roy Raymond who decided to make a store for men to feel at ease buying lingerie for their girlfriends and loved ones. His concept was to make his stores have a comfortable ambience where men can feel at ease as they go looking for the right product. Over the years, Roy Raymond sold the company to The Limited. The Limited has then kept his idea of a personalized shopping experience, and they were able to expand their products to makeup, clothes, fragrances, shoes, and a lot more.

Victoria’s Secret is considered to be the top billing store in terms of lingerie and has garnered almost a billion dollars per year. Victoria’s Secret has over 1,000 stores and 100 independent beauty stores in the market where they are mostly found in department stores and shopping malls. Today, Victoria’s Secret focuses their marketing to middle-class as well as conservative types and also aims to avoid being called sleazy when it comes to their designs. Victoria’s Secret has been popular due to their fashion shows and catalogues with their products worn by supermodels.

Heidi Klum - Victoria’s Secret Angels

Heidi Klum Victoria's Secret Angel

One such supermodel is Heidi Klum. Heidi is a German-American model who started her career as a model when she was 18. She is also known to be a writer, singer, actress, and host. She already has numerous achievements both in Germany and in the United States. Heidi also plays the host for the reality show Project Runway and received a nomination for this.

Heidi Klum started as a model in Victoria’s Secret where she was included in numerous fashion shows. She is part of Victoria’s Secret Angels, and along with other supermodels, they have been visiting other countries promoting their products. Heidi Klum also helped in the design of "The Body" by Victoria’s Secret and also designed makeup for the company as her contribution to the company’s concept "A Very Sexy Makeup". Her collection is named "The Heidi Klum Collection" and was in the market for two seasons. Heidi Klum, along with the other Angels, is the first trademark to be ever given a place in the Hollywood Walk of Fame. Victoria’s Secret Angels are now known to be their most visible models as well as their spokeswomen.

pictures taken from:Flickr and www.theage.com.au.


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